Why I Shoot Lingerie Brand Photography the Way I Do - Fashion vs Boudoir

Studio Lookbook work for Stephie's Lingerie

When a lingerie brand hires a photographer, they’re not just asking for good lighting and a pretty model.They’re trusting someone to carry the soul of their work into the world.

That’s why I approach every lingerie shoot as a visual translator for your brand’s values, identity, and deeper purpose. Whether you're designing pieces to empower confidence, celebrate body diversity, or bring artistic craft to intimate wear, your why matters. And my job is to help make that visible.

This isn’t boudoir. It’s editorial. It’s fashion. It’s brand storytelling through photography.

The Real Difference Between Boudoir and What I Do

Some boudoir from one of my past lives

Boudoir photography is about the subject. It’s personal, intimate, and designed to make the individual in front of the camera feel beautiful and confident. Often for their own eyes or those of a partner.

But when I shoot lingerie for designers and brands, the intention shifts.Now the focus is the garment, the vision, the brand. And the woman wearing the lingerie? She becomes the message embodying a lifestyle, a feeling, a story that speaks directly to your audience.

Studio Lookbook Photography for Stephie's Lingerie - Seattle WA.

My work is rooted in fashion photography, not boudoir. The energy is different.It’s aspirational, yet grounded. Powerful, but approachable. And above all, it’s designed to resonate with the women you’re designing for, not to serve the male gaze.

Lingerie Brand Photography That Feels Like You

When I collaborate with lingerie brands, I’m not just showing up to shoot. I’m stepping into your creative world. I want to understand:

• What does your collection stand for?

• How do you want your customers to feel when they wear your pieces?

• Who are you really speaking to?

  
  

Once I know that, everything else aligns. Casting, lighting, styling, location, mood, pacing. From minimalist studio setups to layered editorial environments, I make sure every detail supports your message.

Custom Bra and Blouse by Stephie's Lingerie

The result?Images that feel honest, intentional, and connected. Visuals that don’t just sell a product they build a brand.

Fashion-Forward, Location-Aware, Pacific Northwest Rooted

I’m based in Eugene, Oregon, and work regularly throughout the Pacific Northwest, including Portland and Seattle.Whether you’re a local brand looking to create in your own backyard, or an out-of-market designer needing remote content creation, I can deliver professional, editorial-level assets with or without you on set.

Environmental Images in PNW timber round out this lookbook project for Stephie's Lingerie

I shoot both in-studio and on location. Clean, high-key campaigns? Let’s go minimalist in the studio. Want a sense of place or story? Let’s scout natural light, architecture, or interiors that elevate your aesthetic and pull your audience into the world of your brand.

Turnkey Production for Indie Labels and Established Names

Every brand has different needs. Some come with full teams. Others are just getting started. I meet you where you are whether it's a lookbook, line sheet, or editorial content for social media.

I offer:

• Full creative direction or support for your in-house vision

• Independent model sourcing (ideal for small brands)

• Agency-represented talent for major campaigns

• Production support, including styling, hair, makeup, and more

• Flexible collaboration with marketing teams, creative directors, and agency partners

  
  

No matter your size, I bring the same level of care, professionalism, and commitment to getting it right.

Let's Tell a Story Worth Seeing

Editorial styled images bring a lingerie lookbook to life

If your brand is built on values - confidence, artistry, self-expression, power - I want to help you bring that to life visually. I don’t just shoot lingerie. I help you tell your story in a way that feels real, modern, and magnetic to the people who matter most: your customer.

Reach out and let’s talk about your next launch, campaign, or editorial shoot.Whether we shoot here in the Pacific Northwest or bring your vision to life somewhere else, I’m ready to make it happen.

Let’s build something beautiful and true to who you (and your customers) are.

Video Lookbook Clip for Stephie's Lingerie

For amazing high quality lingerie handmade in the Northwest to your exact measurements, check out Stephies Lingerie and follow her on Instagram to see her latest collections, DIY kits, and more.